At Before You Apply we create video profiles of teams that are hiring.

Examples: engineering team, sales team, market research team.

Is the juice worth the squeeze? Here are the best reasons to dive in.

1. Get passive candidates to reply to your emails.

<aside> 👉 You have high standards, and so do experienced candidates. We'll give them the information they've long wanted; you'll get a sublimely higher response rate.

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2. Help underrepresented candidates feel welcome.

<aside> 👉 For most outsiders, your company is an enigma. That's extra true for candidates from underrepresented groups. We'll show them they have a home on your team.

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3. You can use the content we create anywhere, for free.

<aside> 👉 Seriously. We're not here to nickel and dime you. Our contract says you can use the content we create together for whatever you want, forever, without asking us.

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4. You don't need to be an employer branding expert.

<aside> 👉 Before You Apply embodies best practices from our team's 20+ combined years of experience in employer branding and recruitment marketing.

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5. We'll PM everything so you'll barely have to think.

<aside> 👉 You're busy, and we've done this before, so let's do what we do best. You'll only have to think during the few superbly-facilitated calls we put on your calendar.

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6. Candidate activation is part of the package.

<aside> 👉 We're not a faceless tool: we're going to personally walk you through an 8-step activation workflow to make sure your profile gets seen by candidates.

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7. Avoid the nightmare that is employee generated video.

<aside> 👉 Employee-generated video sounds cool—but is a quality control nightmare. We provide structure and guidance to deliver quality, authentic video at scale.

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8. You won't drop $15–20K just to freakin' try it.

<aside> 👉 Most tools and services in this space require hair-raising up-front buy-in. Shoot, you could buy a freakin' car for $20K. It's your money...but that's one heck of a risk.

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